Heritage Texas Properties is an industry leader with 17 offices, 330+ sales associates and sales volume in excess of $1.2 billion in 2017. With decades of combined real estate background from our Leadership Team, Heritage can contribute a level of expertise that is unsurpassed. Our clients all receive an incredible platform of credentials and experience when it comes to marketing and sales of developments.

 

Theresa Hill, VP of Sales Performance and Development Services

______________________________________________________________________________________________

 

SERVICES PROVIDED BY HTP's DEVELOPMENT SERVICES:

  • Create a strategic and targeted marketing plan to drive qualified traffic to the subject property that includes:
    • Brochure Design & Creation
    • Signage Design & Creation
    • Direct mail campaign
    • Print & digital media campaign
    • Public Relations campaign
  • Utilize the services of our in-house marketing team to assist in crafting a strategic message and call to action as well as a well thought out marketing & advertising plan
  • Detailed Marketing Budget
  • Assignment of an aggressive sales agent that will be knowledgeable in the architecture, quality of finishes and the thought process behind the choices made by the buyers. This dedicated sales agent will excel in educating the buyers of the dramatic differences between the Oppidan Homes and other area homes.
  • Comparative Market Analysis/Pricing Analysis
  • Floorplan and Unit Mix Analysis (as needed)
  • Demographic studies to identify our target market (as requested)
  • Absorption goals and timelines
  • Promote Oppidan Homes unique selling position and maximize brand awareness
  • Proactively monitor the market and competition
  • Professional photography
  • Weekly traffic reports with detailed follow up with all prospects
  • Bi-weekly meetings with Sales Team, HTP Management, HTP Marketing and Builder
  • Broker Outreach
  • Broker/Prospect Event Coordination (Builder/Developer/Broker)
Property Picks